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Celebrities endorsing crypto has been a trend during the last bull market, including Larry David’s now famous FTX Super Bowl ad – which he later regretted . This time around, however, there haven’t been too many celebrities and influencers who have been shilling crypto to the masses. Drake’s post likely would mark one of the first large-scale endorsements of any kind during this bull market and may pique retail investors’ interest back into the digital assets market.